Implementing Frames in XHTML
As in HTML, frames have a singular purpose in XHTML: to give you, the author, the ability to present to the user multiple documents at the same time. This can be done through two methods: fixed frames and floating frames.
Fixed frames allow you to divide the screen into regions; subsequently, you indicate which document displays in each region. To do this, you must first create the individ- ual document, then a frameset document that includes the code that details how to divide the window, and instructs the browser which document to display in which frame. Thus, you will be creating n+1 pages. n being the number of documents to be displayed; the plus-one document being the frameset document. So, to create a page that displays three documents, for example, you must create four documents, the three that will display, plus the frameset document.
The other method of displaying multiple documents to use a floating frame. In this case you create a document as usual, then create a floating frame, which is a space in the larger document that contains another document. Using this method, you create only the number of documents you wish to display. No frameset document is involved, as the floating frame is coded directly into the larger document.
Coding Fixed Frames
The only items that have changed in the coding of frames in XHTML are the larger issues, such as lowercase elements and quoted attribute values, the elements and attributes have not changed from HTML to XHTML.A frameset document tells the browser how to split up the window, and in which frame to display which document. Frameset documents start out as nonframe docu- ments, do as shown here (be sure to change your !DOCTYPE statement to the one needed for a frameset document):
<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Frameset//EN"
"http://www.w3.org/TR/xhtml11/DTD/xhtml1- frameset.dtd">
<html xmlns="http://www.w3.org/1999/xhtml" xml:lang="en" lang="en">
<head>
<title>Simple html document to be converted to xhtml</title>
</head>
...
</html>
But note that, in a frameset document, there is no <body>. Instead, you must use the <frameset> element. In fact, in most instances, if you do include the <body> element after </head>, any frameset information will be ignored by the browser. Thus, you can regard the <frameset> element as a replacement for the body element. Adding the <frameset> element, we end up with the following code:
<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Frameset//EN"
"http://www.w3.org/TR/xhtml11/DTD/xhtml1-frameset.dtd">
<html xmlns="http://www.w3.org/1999/xhtml" xml:lang="en" lang="en">
<head>
<title>Simple html document to be converted to xhtml</title>
</head>
162 Chapter 7
<frameset>
...
</frameset>
</html>
Nested within <frameset>...</frameset>, only three other elements may appear:
<frame>. Used to establish the window areas.
<noframe>. Used to display alternate information for browsers that do not sup- port frames.
<frameset>. Used for combining rows and columns.
We will deal with each of these elements in turn. Just adding the <frameset> element does not tell the browser anything that it needs to know. It’s similar to inserting an <img> element without specifying the src attrib- ute. So, in this case, we also have an element that is required to actually accomplish anything. The two attributes that you have to choose from to use with <frameset> are rows and cols. Which you use depends on the direction in which you would like to divide the browser window. To help you make this decision, it’s a good idea to first take pen- cil and paper and sketch out what you want the browser window to look like. Doing so will make it much easier to code your frameset document and keep track of which frame is which. To start, we’ll work with rows. Let’s say we want to create a window that displays two documents. The first document will display in the top 25 percent of the window, and the second will take up the bottom 75 percent of the window. Following is the code we’ll use to divide our window into two portions:
<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Frameset//EN"
"http://www.w3.org/TR/xhtml11/DTD/xhtml1-frameset.dtd">
<html xmlns="http://www.w3.org/1999/xhtml" xml:lang="en" lang="en">
<head>
<title>Simple html document to be converted to xhtml</title>
</head>
<frameset rows="25%, 75%">
...
</frameset>
</html>
Because we have used the rows attribute, the browser will generate two frames, divided horizontally, based on the percentages we assigned. If we had used the cols attribute, the frames would have been established vertically.
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Elance Test Answer (Marketing Methods and Techniques Test Questions)
Question: 01How does a Sales Promotion Campaign impact a customer's desire to buy?
a. It appeals to their desire for a deal and increases the speed at which they buy
b. It creates the apprehension the product will cost more later
c. It does not have any impact
d. It is just another form of advertising and has no impact on buying
Question: 02
Which of the following is an example of Placement?
a. A new ad campaign
b. Allocating $10,000 to marketing
c. The point of sale
d. Increasing the marketing staff
Question: 03
How does Information from the SIVA model apply to customers?
a. Does the customer know of the company's product and is it enough to influence a decision to buy
b. Does the price reflect the value
c. Determined how much will be spent on customer acquisition
d. Determines the product mix available to the customer
Question: 04
What is the purpose of marketing?
a. To gain customer trust in a company
b. To create and deliver value to customers
c. To learn more about the customer and what their needs are
d. All of the above
Question: 05
How does Product Focus Marketing differ from Customer Focus Marketing?
a. PFM will always cost more to perform
b. PFM does not usually result in as many sales
c. PFM relies on changing pricing to gauge demand
d. PFM looks to create a market whereas CFM responds to the existing market
Question: 06
Which of the following options would a company heavily involved in Research & Development most likely follow?
a. Product Focus Marketing
b. Customer Focus Marketing
c. Advertising
d. Direct Sales
Question: 07
What are the four new Ps?
a. Pricing, Promotion, Placement, Product
b. Product, Peer-to-Peer, Potential Clients, Pricing
c. Promotion, Personalization, Participation, Product
d. Personalization, Participation, Peer-to-Peer, Predictive Modeling
Question: 08
What is meant by Product Focus Marketing?
a. Focusing on the customers and their wants
b. Focusing on selling the previous year's products
c. Trying to develop a market for a product
d. Diversifying the product mix
Question: 09
What does Predictive Modeling accomplish in the marketing mix?
a. It is subjective and allows for creativity in marketing
b. It replaces market research
c. It uses algorithms to solve marketing problems
d. It leaves marketing to the discretion of the management
Question: 10
What would a company hope a potential customer would do after seeing an advertisement for a new product?
a. Perform some action related to purchasing the product
b. Remember to tell their friends
c. Sell their current solution and buy the new one
d. Do nothing
Question: 11
What is meant by "branding"?
a. Creating a certain image for a product
b. Physically marking each product with the company logo
c. Determining the customers' needs
d. Setting the price for a product
Question: 12
How does Personal Selling differ from Advertising?
a. It is more progressive than advertising
b. It allows for a direct, tailored message to be given to the potential client
c. It is cheaper
d. There is no real difference
Question: 13
What are some of the steps in an advertising campaign?
a. Designing, Budgeting, Determining the point of sale
b. Assembly, Painting, Distribution
c. Market research, Budgeting, Choice of the media, Designing, Testing results
d. Financing, Operations, Accounting, Marketing
Question: 14
What is meant by Peer-to-Peer in the marketing sense?
a. Allowing a customer to interact with other customer via forums and communities
b. Selling directly to customers door to door
c. Creating blanket ads for the television
d. Offering coupons
Question: 15
Which of the following would Pricing include beyond the price for the product?
a. How the client receives the product
b. Shipping options if purchased online
c. Discounts available to the client
d. Colors the product is available in
Question: 16
How is Advertising different from Personal Sales?
a. It costs more
b. It is much more effective
c. They are pretty much the same
d. It is considered pervasive and impersonal
Question: 17
What does SIVA essentially accomplish?
a. It takes the four Ps of marketing and reorients them to focus more on the customer
b. It regulates the world of marketing
c. It is a throwback to the marketing techniques of old days
d. It helps sales people sell more
Question: 18
What is meant by Personal Selling?
a. Creating advertisements for the television
b. A salesman approaching potential customers
c. Creating banner ads for online sites
d. Emailing customers coupons
Question: 19
What is another term for "Placement"?
a. Accounting
b. Publicity
c. Distribution
d. Branding
Question: 20
How would Advertising be categorized?
a. Directly targeting specific crowds
b. An ineffective method of marketing
c. The same as mail marketing
d. Aiming at mass markets
Question: 21
What supplementary areas of study play into marketing?
a. Accounting and Finance
b. Psychology and Sociology
c. Geography
d. Computer Science
Question: 22
Which of the following does Pricing involve?
a. Determining how to get the product to the customer
b. Setting a price which will create the maximum demand for the product
c. Setting a bill of materials for the product
d. Determining the end users preferred purchase place
Question: 23
How does a successful advertisement help the sales team?
a. It eliminates their jobs
b. It reduces their burden as the customers are already inclined to purchase
c. It shows the customers the sales team is effective
d. It reduces the amount of paper work they have to do
Question: 24
What is accomplished by successfully using communication in marketing?
a. It helps create the company image
b. It turns strangers into customers
c. It uses the marketing budget effectively
d. It turns away customers the company does not want
Question: 25
What method/s is/are used to determine customers' needs?
a. Examining sales history
b. Speculation based on prior market research of other products
c. Looking to competitors
d. Market research
Question: 26
What is meant by Customer Focus Marketing?
a. Selling only to past customers
b. Creating email campaigns for past customers
c. Focusing on customers and their relatives
d. Listening to the customers and tailoring the products and services to their demand
Question: 27
What is meant by the 'People' aspect of Extended Marketing?
a. The actual customers
b. The people who design the product being sold
c. The manufacturing staff who physically touch the product
d. The people who come in contact with the customer, having an impact on overall satisfaction
Question: 28
Which of the following are the aspects of the Extended Marketing Mix?
a. Product, Placement, Pricing, Procurement
b. People, Performance, Pricing, Process
c. Process, Pricing, Placement, Procurement
d. People, Process, Physical Evidence
Question: 29
What is covered by Participation?
a. Customer surveys
b. Progressively marketing new products to untested markets
c. Allowing the customers to be actively involved in shaping a company and its image
d. Selling to new markets
Question: 30
Which of the following would the scope of Product include?
a. How the product is delivered to a customer
b. The packaging of the product
c. Warranties and support services
d. The bill of materials for the product
Question: 31
Which of the following would be considered the result of Product Focus Marketing?
a. Nintendo Wii video game system
b. Dell laptop
c. Campbell's Soup
d. Candle Manufacturing
Question: 32
Which of the following companies would be considered a trail blazer in Personalization?
a. Procter & Gamble
b. Ford Auto Corporation
c. Dell Computers
d. Canon Cameras
Question: 33
Which of the following is involved in the Publicity aspect of Promotion?
a. Determining what product mix to offer to the customers
b. Creating advertisements for different markets
c. Managing the public perception of the product
d. Setting sales goals for each product line
Question: 34
Which of the following is a demerit of Product Focus Marketing?
a. It costs too much
b. It relies on past successes
c. It is taxed at a higher rate
d. A company takes a big risk in creating products that the market may not adapt to
Question: 35
What does Peer-to-Peer look to change in the traditional marketing model?
a. It gives the company the ability to charge more for their products
b. It allows for more design options in a product
c. It allows access to broader markets
d. It takes the interruptive nature of marketing away, e.g. imposing a brand on the customers
Question: 36
What is another term for Peer-to-Peer?
a. Social Computing
b. Internet Marketing
c. Blanket Advertising
d. Selling
Question: 37
Which of the following does 'Access' in the SIVA model apply to customers?
a. How the company gains access to the materials used in manufacturing
b. How the customers access the company's website
c. How the customers can get the solution and how they take delivery
d. How the customers can order
Question: 38
Which of the following would be part of successful advertising?
a. Attracting attention
b. Cost effectiveness
c. Using lots of colors
d. Prime Time TV placements
Question: 39
What is meant by SIVA?
a. The governing body over Marketing
b. Solution, Information, Value, Access
c. Sales, Information, Vehicle, Attributes
d. Sales, Information, Value, Access
Question: 40
Which of the following does Placement involve?
a. How the company is perceived in the market
b. How the product gets to the customer
c. How the marketing budget is allocated
d. How the company logo is placed on the packaging
[ If you get any answers above all the Questions please send us to Ask.livejar@gmail.com ]
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Elance Test Answer (Marketing Terminology Test Questions)
Question: 01State which of the following groups exhibits the following traits:
It is tradition bound.
It adopts innovative methods only when it takes on a measure of tradition itself.
a. Laggards
b. Early adopters
c. Innovators
d. Late adopters
Question: 02
Which type of assortment strategy is used by a news agency when it adds indoor plants and house wares to its range of newspapers, stationery and books?
a. Exclusive Assortment
b. Scrambled Assortment
c. Inclusive Assortment
d. Broad Assortment
Question: 03
Which strategy involves advertising tactics that intend to change its brand's image and relies on imagery and symbolism to achieve its objective?
a. Image oriented change strategy
b. Information oriented change strategy
c. Information oriented maintenance strategy
d. Image oriented maintenance strategy
Question: 04
Fixing the price of a product in denominations like $7.95, $19.95 is referred to as.
a. odd pricing
b. even pricing
c. odd-even pricing
d. decimal pricing
e. None of the above
Question: 05
Which model out of the following assumes that the consumer evaluates product characteristics according to his priorities?
a. Determinance model
b. Disjunctive model
c. Iconoclastic model
d. Lexicographic model
Question: 06
Which of the following are the main characteristics of an adversarial shopper?
a. He is determined to get a good value at a low price
b. He values quality & ignores high price
c. He does not regard all prices as negotiable
Question: 07
Price Floor is a price imposed by law below which market prices are not permitted to fall.
a. True
b. False
Question: 08
A _______ is a rather narrowly defined group, typically a small market, whose needs are not being well served.
a. niche
b. clique
c. tangent
d. All of the above
Question: 09
State whether True or False.
Knock-offs is a term used to refer to new product innovations which are almost identical, look-alike copies of the competitors' best-selling items.
a. True
b. False
Question: 10
Which of the following is more likely to occur when there is little significant difference between two products?
a. Unplanned Cannibalisation
b. Planned Cannibalisation
c. Cannibalisation
d. Differential Cannibalisation
Question: 11
Philip Kotler's Black Box Model is used to explain the hidden nature of.
a. consumer behavior
b. the seller's pricing policy
c. the competitor's strategy
d. consumer decision-making
e. supplier economics
Question: 12
Cannibalisation is the loss of _______ of a product to a new offering in the product line.
a. price
b. profit
c. supply
d. sales
Question: 13
In which type of marketing test are consumer goods tested in the market using a simulated store technique rather than an actual test market?
a. Accelerated test marketing
b. Accepted test market
c. Laboratory test markets
d. Simulated test markets
Question: 14
State whether True or false.
Reactive Marketing Control System is a system which allows changes to be made in the marketing objectives during a planning period, as well as in the performance to meet those objectives.
a. True
b. False
Question: 15
Individuals selected from the target market are asked to look through a magazine and recall advertisements they have seen. This is a test to see the effectiveness of advertising. What is it called?
a. Recognition test
b. In-magazine recognition test
c. In-magazine advertising test
d. Advertisement recall test
Question: 16
What does the Latin phrase 'Caveat Emptor' mean?
a. Let the buyer beware
b. Let the seller beware
c. Let the producer beware
d. None of the above
Question: 17
Which monopolistic pricing technique is taking advantage of the absence of competition which a seller put to use to charge unusually high prices?
a. Price gouging
b. Price skimming
c. Price war
d. Price winning
Question: 18
A brand name used for a number of products in the same line is called.
a. Family brand
b. Corporate brand
c. Singular brand
d. Sister brand
Question: 19
What is the marketing of 'environmentally friendly' products known as?
a. Global marketing
b. Environment marketing
c. Yellow marketing
d. Green marketing
e. Ozone marketing
Question: 20
An arrangement of lines and spaces in a code form used to identify a product by style, size, price, quality, quantity etc. is known as_____.
a. line code
b. bar code
c. point chart
d. pie chart
e. line and space code
Question: 21
Which term is used for describing the difference between the original selling price of an article and the price to which it is reduced in order to sell it?
a. Mark-down ratio
b. Mark-up ratio
c. Price drop ratio
d. Fall out ratio
Question: 22
Which Strategic Business Unit(SBU) is characterized by high market share and low market growth?
a. Question marks
b. Cash cows
c. Dogs
d. Stars
Question: 23
Which marketing strategy consists of launching a new product at a high price and a high promotional level?
a. Slow-skimming strategy
b. Rapid-penetration strategy
c. Rapid-skimming strategy
d. Slow-penetration strategy
Question: 24
Which type of general attack strategy involves matching the opponent in terms of product, price, promotion and distribution?
a. Flank attack
b. Frontal attack
c. Bypass attack
d. Encirclement attack
Question: 25
The options to lease or purchase a product or to manufacture it internally sometimes faced by a manufacturing company, when considering the acquisition of a new product, is called.
a. hire-purchase decision
b. lease decision
c. manufacturing decision
d. make or buy decision
Question: 26
In which assortment strategy does a reseller decide to carry many variants of each product in the range?
a. Scrambled Assortment
b. Broad Assortment
c. Exclusive Assortment
d. Deep Assortment
Question: 27
Which of the following are models of brand valuation?
a. Expectancy-value model
b. Conjunctive model
c. Black box model
d. Porter's five force model
Question: 28
Which function includes the assembling of a variety of products, storing them, sorting them into appropriate categories and sizes and arranging them on retail shelves?
a. Facilitating function
b. Transactional function
c. Logistical function
d. Promotional function
Question: 29
The main purpose of the guaranteed price is to assure the traders to order items in subsequently large quantities.
a. True
b. False
Question: 30
Cognitive dissonance is a doubt that surfaces when a buyer becomes aware that an alternative product may offer more desirable benefits than the one purchased.
a. True
b. False
Question: 31
How does a company differentiate the image acquired through the use of its logo and other symbols, its advertising and its atmosphere from that of its competitors?
a. Through services differentiation
b. Through personnel differentiation
c. Through image differentiation
d. Through visual differentiation
Question: 32
Which pricing method involves estimating the price that customers would be willing to pay for a given product and then comparing it to the per unit cost to see if it meets the firm's profit objectives?
a. Demand backward pricing method
b. Demand forward pricing method
c. Supply forward pricing method
d. Customer pricing method
Question: 33
The accelerator principle states that ________ in consumer demand will affect several layers of demand in organizational markets.
a. An increase
b. A decrease
c. Both an increase or a reduction
d. None of these
Question: 34
State whether True or False.
Market followers are firms that carve out a distinct niche for themselves, which had been left uncovered by the other firms in the industry.
a. True
b. False
Question: 35
In which of the following cost-pricing approaches does a firm determine a price that would yield the target rate of return on investment(ROI)?
a. Perceived-value pricing
b. Target-return pricing
c. Value pricing
d. ROI pricing
[ If you get any answers above all the Questions please send us to Ask.livejar@gmail.com ]
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A Brief History of HTML+/3.0, HTML 3.2 and HTML 4.0
HTML+/3.0
In the effort by these two companies to capture market share, each began to offer newer and better features aimed at the HTML author. Each added support for features not in HTML 2.0; some of these worked in both browsers, others in only one or the other. The result was a no-win situation for both the browser makers and HTML authors; the latter became frustrated by the schism. Taking matters in their own hands, many started posting “best viewed with” or “designed for” messages on their sites. Finally, the W3C decided the best approach was to regroup, take all the browser makers’ “suggestions” into consideration, and incorporate them in the next version of
HTML 3.2
The following features were added in HTML 3.2:
■■ <script> allows for the inclusion of scripting code in an HTML document. Usually JavaScript.
■■ Color (via the #nnnnnn format) allows for the specification of colors in a hexidecimal format.
■■ <div> allows the author to create a logical section of their document to which styles can be applied.
■■ <center> allows the author to center a section of the document.
■■ Tables are designed for the tabular presentation of data but also used to create a grid on the page with which page elements can be placed with better accuracy.
■■ <big>, <small>, <sub>, <sup> are inline elements that created bigger, smaller, subscripted, and superscripted text.
■■ <applet> allows for the inclusion of Java applications in the document.
■■ Imagemaps are single images that have hyperlinked hotspots. What happens when the user clicks on the image depends on where on the image the user clicked.
■■ <font> allows for font control such as the name, size, and color of the font to be displayed.
Version 3.2 incorporated many of the more advanced elements that authors use today, as shown here:
<head>
<TITLE>A sample HTML 3.2 document</TITLE>
</head>
<body>
<center>
<h1>Hello world!</h1>
<p><FONT face="arial">This is an example of a<br>
document written in HTML 3.2</font>
<hr>
<pre>Here is some preformatted text.</pre>
<IMG src="Image.gif">
<a href="next.html">next document</a>
<p><sup>©</sup>1996, Michael Sauers
<center>
</body>
</html>
HTML 4.0
This version added the following features:
■■ Internalization, allowing documents to be written in any language.
■■ The <!DOCTYPE> statement was added to allow the author to specify which version of HTML was being used.
■■ The <object> element standardized the proprietary <embed> element, both of which allowed the author to embed multimedia objects into their documents. For example, either of these elements could have been used to place a MPEG movie or sound file into the body of a document.
■■ Accessibility features, such as the <abbr> and <acronym> elements, along with the title and lang attributes, were added. These gave the author the ability to associate additional information in the document that might be used by software that assisted users with visual impairments or other accessibility issues.
■■ Support for style sheets was included to help in separating structure from style. In turn the <font> element was deprecated—that is, it was suggested that its use be limited if not stopped all together. Setting the Stage 7
■■ Additional table control was given, with the <colgroup>, <col>, <thead>, <tbody>, and <tfoot> elements. These gave the author the ability to apply style information to sections of tables. In sum, version 4.0 added no significant features to HTML itself. In most cases, the new features were extensions of the current features or offered support for other resources, such as CSS. Here’s an example of HTML 4.0’s support of CSS:
<html>
<head>
<TITLE>A sample HTML 4.0 document</TITLE>
<style>
<!--
p {font-family: arial}
-->
</style>
</head>
<body lang=en>
<center>
<h1>Hello world!</h1>
<pThis is an example of a<br>
document written in HTML 4.0
<hr>
<pre>Here is some preformatted text.</pre>
<IMG src="Image.gif">
<a href="next.html">next document</a>
<p><sup>©</sup>1996, Michael Sauers
<center>
</body>
</html>
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Elance Test Answer (Outbound Sales Skills Test Questions)
Suppose you are a TME for a telecom company and you call a prospective customer to sell your company's product. However, during the conversation, you realize that the customer is not interested as he clearly says "I don't need one". What will be your next statement?
a. Mobile phones give you the freedom which you might be looking for.
b. Try and buy our product, it's one of the best in the market.
c. Are you using a mobile phone currently and to which telecom operator do you subscribe to?
d. We have some special offers for you, please listen to me.
Question: 02
What is Average Wait Time in an outbound telecalling process?
a. The time taken to make a sale
b. The time taken by a telecalling executive to log into the computer
c. The time between two outbound calls
d. None of the above
Question: 03
Who is the decision maker in an outbound sales process?
a. The person who makes the final purchasing decision
b. The person who makes all the decisions about the products to be sold
c. The person whose daily work is affected by the seller's products and services
d. All of the above
Question: 04
How will you, as a telecalling executive, convince a customer who is refusing to divulge personal information like social security number or banking information to do so?
a. By telling him that your company does not sell anything without this information
b. By assuring the customer that the sensitive information desired is necessary and will only be used for transactions and for defining the credentials of the customer
c. By trying and confusing the customer to give out details
d. By forcing the customer through assertive means to give out the information
Question: 05
If a customer demands that he should never be contacted again for the sale of the product in question, his name should be listed on the:
a. Not interested customers list
b. Do not call list
c. Boycotted customers list
d. Negative customers list
Question: 06
Read the following script:
Telecalling Agent: I'm Alice from ABC Company, and I need to find out if you have a need for my product.
Prospect: No.
Telecalling Agent: Maybe in the future?
Prospect: Yes, possibly.
Telecalling Agent:Then, may I check back with you on (specific date)?
If the prospect says no, what should be the appropriate response of the agent?
a. OK, thank you for taking my call.
b. But you have to listen to me.
c. Hoping you'll have a need for it in the future, thank you.
d. Do you know anybody who might have a need for it at this time?
Question: 07
What does sign-posting mean in an outbound sales scenario?
a. The practice of letting the customer know what format the sales conversation is going to take before starting the sales talk
b. The practice of letting the customers know about the benefits and unique features of the product that the telecalling executive aims at selling
c. The practice of building a rapport with the potential customer before commencing with the sales talk
d. The practice of erecting signposts to advertise the product to increase sales
Question: 08
You are a telecalling executive. When you ask for the prospective customer on the phone, the assistant answers the call. Which of the following sentences would be more appropriate in this scenario?
a. Hello, could you please connect me to Mr. Bush?
b. Get me Mr. Bush please.
c. Get me Mr.Bush.
d. Hi, I was wondering if I could please speak to Mr. Bush.
Question: 09
What is SPH in outbound sales terminology?
a. Scripts per hour
b. Sales per hour
c. Sales per handling
d. Sales post house
Question: 10
Read the following statements:
i.Mail me something/Can I get this in writing?
ii.I have to check with my spouse, can I call you back?
iii.Is this timeshare?
iv.Why do I have to give my credit card?
v.I need to think about it.
vi.My credit card is over the limit.
How are these statements by the prospect in sales terminology described as?
a. Acceptances
b. Rebuttals
c. Agreements
d. Discredits
Question: 11
While commencing on a sales campaign, the telecalling representative has been asked to divulge only the USP of the product his company is promoting. What would be the focus of his conversation with the prospective client?
a. The best features of the product
b. The sales figures of the product
c. The competition's strategy to reiterate the immense popularity of this company's product
d. The most valuable and unique advantage of the product
Question: 12
Which of the following opinions regarding grammar and usage is true while making calls?
a. It is not necessary to use proper grammar and usage so long as the customer is getting what is being said.
b. Proper grammar and usage is required only with sophisticated customers.
c. Grammar and usage should be correct no matter who the customer is.
d. Some prospects do not use proper grammar and usage, so it is alright to mirror the prospect's way of talking.
Question: 13
What is the definition of the AIDA model?
a. Attract the prospect, create interest, develop a relationship, set an action from the prospect
b. Attract the prospect, influence, develop a relationship, extract a promise from the prospect
c. Attract the caller, develop an alliance, set an action by the caller
d. None of the above
Question: 14
What are the necessary attitudes to be kept in mind while closing a sale?
a. Not reacting emotionally to objections
b. Getting distracted by the customers' objections
c. Keeping the call focused
d. Pushing the product or service
Question: 15
Which of the following are important ways to contact the decision maker in an outbound sales scenario?
a. Cold Calling
b. Product promotion campaigns
c. Written correspondence
d. A strategy combining cold calling and written correspondence
Question: 16
What is an IVR?
a. Instant Voice Recorder
b. Interactive Voice Response
c. International Voice Recorder
d. International Voice Rights
Question: 17
What does EST mean in outbound sales?
a. Eastern Standard Type
b. Eastern Standard Technology
c. Efficient Sales Team
d. Eastern Standard Time
Question: 18
What does the term 'upselling' mean in an outbound scenario?
a. Trying to sell add-on products post the sale of a primary product
b. To up the sale of a primary product
c. An upward trend in sales
d. There is no such term as upselling.
Question: 19
Suppose you are a TME and you get an underage listener on the line. How will you proceed with the conversation?
a. Try and inquire about the whereabouts of the target customer
b. Try and inquire at what time the prospective customer would be available
c. Try and query about the personal details of the customer
d. Try and upsell a cheap product to the underage listener
Question: 20
How can a telecalling executive get off to a successful start when opening a call?
a. By focusing on the purpose of the call
b. By asking personal questions
c. By creating a weak opener
d. By setting a goal for each call before commencing it
Question: 21
If your prospective customer is already using a similar product as the one you are trying to sell but of a different make/company, what would you do?
a. Try and inquire about the nature of services of the product used by the customer
b. Compare your product with the one used by the customer
c. Criticize the other product
d. None of the above
Question: 22
What are the various buying roles?
a. Coach
b. Evaluator
c. Customer
d. Decision maker
e. Strategist
f. User
Question: 23
What does the term 'gatekeeper' mean in a sales scenario?
a. An Individual blocking the physical entry to a building
b. An Individual who opens the door for prospective customers
c. An Individual acting as a call screener
d. A tool used for blocking spam mails
Question: 24
What are the recommended attitudes that a telemarketing executive should employ to improve cold call prospecting?
a. Researching what is the best time to call a prospect
b. Making the voice message catchy so that the secretary passes it on to the prospect
c. Being pushy about closing a sale
d. Trying to find out the prospective customer's personal details
Question: 25
Who should control the flow of conversation in a successful telesales pitch?
a. The customer
b. The teleselling agent
c. The script
d. Both a and b
Question: 26
Which of the following statements would be appropriate for establishing the need for a particular product (e.g. a credit card) during an outbound sales pitch?
a. How many times have you realized that you are not able to buy your son the latest version of computer he has desired?
b. Have you realized that of late, you might have compromised on your essential needs and that of your family?
c. Have the sighting of valuable products in show windows made you feel helpless because of no/low cash in your pocket?
d. All of the above
Question: 27
Which of the following skill sets is essential in telesales to improve conversation rates?
a. Questioning/Probing
b. Listening
c. Using silence
d. All of the above
Question: 28
What are the two important means of verification of the contractual part of a sale?
a. Verification script read out by human voice with mandatory customer approvals
b. Recorded script generated through an IVR
c. Visiting the customer and making him sign the contract
d. All of the above
Question: 29
What is the best time to call a working couple for making an outbound sales proposal?
a. Lunch hour
b. Dinner time
c. Working hours
d. Off days
Question: 30
A telemarketing executive, Charles, wants to sell a product from Nokia. Which of the following are the correct ways to open the call?
a. "Hi, this is Charles calling from Nokia. Am I speaking to Mr. (customer's name)?"
b. "Hello, Mr.(customer's name), this is Charles from Nokia"
c. "Myself Charles from Nokia"
d. "Charles this side from Nokia, can I talk to Mr.(customer's name)?"
Question: 31
While making an outbound call, if you, as a telemarketing executive(TME), are not able to get the target customer and the call is answered by a member of his/her family, what will be your next step?
a. To force the listener to listen to you
b. To Try and know more about the financial background of the target customer
c. To inquire politely about the best time when the target customer would be available
d. Simply to bang the phone
Question: 32
Which of the following steps is immediately followed after the opening of the call and identification of the prospective customer?
a. Probing
b. Stating the objective of the call
c. Pushing for the sale
d. Getting a commitment from the prospect
Question: 33
What is the main aim of a sales executive in an outbound sales process?
a. To tell the prospective customer about the features of his company's product
b. To get the prospective customer to buy his product or solution
c. To force the prospective buyer to understand the benefits of buying the service he's trying to sell
d. All of the above
Question: 34
What are the radical qualities which a teleselling agent needs to have to perform well?
a. Proficiency in the spoken language
b. Ability to connect with the prospect
c. Confidence in his product
d. All of the above
e. None of the above
Question: 35
If a TCR receives a buying signal from his prospective client, what does it imply?
a. A comment from the client that indicates that he is contemplating, to whatever extent, on buying the product
b. A formal agreement by the client stating that he'll buy the product, which could be either through phone, fax or E-mail
c. The client has asked for the company to contact him about a particular product or service.
d. None of the above
[ If you get any answers above all the Questions please send us to Ask.livejar@gmail.com ]
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A Brief History of HTML 1.0 and HTML 2.0

HTML 1.0
<H1>Hello world!</H1>
<P>This is an example of a document written in HTML 1.0
<A href="next.html">next document</A>
As restricted as version 1.0 was, it was clear that HTML had great possibilities, and extensions for future HTML versions were quickly recommended. These included a body tag, document linking (not hyperlinks), dates, highlighting, base addresses, fixed-width text with anchors and indenting, ordered lists, link types, character entities (special characters), and comments. Many of these suggestions were addressed quickly. Others, like highlighting, would never appear in HTML (though they would later be implemented in cascading style sheets—CSS). As the Web and the first version of HTML became popular methods for presenting and linking data on the Internet, it became clear that the development of HTML was too large a project for one man to handle. Thus, further development of HTML was handed over to the recently formed organization, the World Wide Web Consortium (W3C), an international group created specifically to recommend standards for all Web-related technologies.
HTML 2.0
Following is a sample document written in HTML 2.0.
<html>
<head>
<TITLE>A sample HTML 2.0 document</TITLE>
</head>
<body>
<h1>Hello world!</h1>
<p>This is an example of a<br>document written in HTML 2.0
<hr>
<pre>Here is some preformatted text.</pre>
<IMG src="Image.gif">
<a href="next.html">next document</a>
<p>©1996, Michael Sauers
</body>
</html>
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